Accelerating Growth and Engagement for AA and Indie Game Developers
Seattle, WA – June 14, 2024 – Industry veterans are bringing Big Publisher marketing to AA/Indie developers. Jason Robar, Seth Crofton, and Charles Balas, in conjunction with MadeSimpler, are pleased to announce the debut of LaunchCraft.
LaunchCraft offers a comprehensive suite of growth and marketing tools, including social marketing, influencer promotions, email campaigns, and growth strategies. By leveraging the latest innovations in AI technology, built upon MadeSimpler's trusted tech base, LaunchCraft is designed to accelerate growth and engagement for AA and indie game developers.
“The video game industry is at yet another crossroads which leads to both uncertainty and opportunity,” said Charles Balas, CEO of LaunchCraft. “We’re back in a place where the independent studios can shape the industry. Our team is here to help market games using our AI-driven promotional platform. Our mission is to empower the developer and the consumer.”
Much of LaunchCraft’s technology is already built and proven commercially successful. The long-term vision is to productize the platform, providing access to actionable marketing tools. LaunchCraft also plans to offer additional services, including publishing, investment, and other hands-on support—all at the developer's discretion.
LaunchCraft provides reduced-cost access to direct marketing, community building, influencer marketing, and publishing support, focusing on putting the needs of the developer and customers first.
Contact Information
We’re seeking to connect with developers to learn how we can help their projects succeed. Please reach out!
Seth Crofton